How Google Cloud helps Weight Watchers personalize plans for members
For more than 55 years, WW (formerly Weight Watchers) has given members effective weight loss tools. Along with the latest nutritional and behavior change science, personalization is one of the keys to WW’s success, so being able to efficiently track and interpret all of its member data is critical. Today, four million members track 260 items a month—and that’s where Google Cloud comes in. An open cloud approach gives WW a flexible infrastructure as well as valuable machine learning and artificial tools the weight loss company uses to analyze its member data
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